(LU PHILLIPS is an expert in Global Business Development. Among his recent accomplishments is leading his firm’s relationship with Boeing from the initial project to “2010 Supplier of the Year”. The focus of his work with ALS is causing breakthroughs in sales performance through a shift to a model he calls “The Total Client Value Proposition”. Lu resides near Seattle.)
I flew into St. Louis Tuesday night for my big customer meeting Wednesday morning. The day started great: breakfast in the hotel, friendly staff, and the front desk printed me MapQuest directions to my meeting. Unsure of my route, I left around 30 minutes early, which should have had me in the lobby about 10-15 minutes ahead of schedule. So far, so good.
Following my printed directions, I took a right at an intersection off the main road. Instead of getting more industrial to match my expectations of the client’s location, it became very rural remarkably quickly. The two-lane road had nearly no traffic, wooded landscape everywhere, potholes and sections of graveled roadway. Ok, I was lost. I drove a little further to find a good place to turn around, a wide intersection–perfect!